Legal
Privacy Policy
Adia Solutions · last updated 17 October 2026
This explains what happens to personal data that passes through Adia Solutions: if you visit this site, if we email you, if you book a call, if you become a client, or if you message a business whose assistant we run.
Who we are
Zaakir Adia trades as Adia Solutions, based in London, United Kingdom. For everything on this page except the last section, Adia Solutions is the data controller: we decide why the data is handled.
You can reach us at zaakir.adia@adiasolutions.io.
If you visit this site
This site sets no advertising cookies, runs no third-party analytics, and does not track you across other sites. Nothing you do here is recorded against you personally. Our hosting provider keeps standard server logs, which include IP addresses, for security and to keep the site running.
If we email you
We send business-to-business outreach to named people at organisations we think have a specific reason to hear from us. We use business contact details, taken from public sources or business data providers. We do not buy, rent, trade or harvest consumer lists.
| What we hold | Your name, your role, your work email address, your employer, and any correspondence between us. |
|---|---|
| Why | To make contact about work we believe is relevant to your organisation. |
| Lawful basis | Legitimate interests. Ours in offering a service, balanced against your right not to be bothered. We only approach people in a business capacity, about their work. |
| Stopping it | Reply to any message and say so. One reply is enough, it is permanent, and you never have to give a reason. You can also email the address above. |
Our wider sending practices, including how messages are authenticated and what we will never do, are set out in our Anti-Spam Policy.
If you book a call
Bookings run through Calendly. You give your name, email address and whatever you choose to write in the notes. We use it to hold the meeting and to follow up about it.
We use Fireflies to record and transcribe meetings so there is an accurate record rather than someone's memory of it. If you would rather a call was not recorded, say so at the start and it will not be. Recordings and transcripts are kept while the conversation is live and relevant, and deleted when it is not.
If you become a client
Delivering an audit or a build means working inside your systems. What that involves is set out in the written agreement for the engagement, which governs it and takes precedence over this page.
- We take the minimum access needed to do the work, and no more.
- Where we handle personal data belonging to your business, you are the controller and we act on your instructions as a processor.
- Anything we build runs on your tools, inside your systems, and belongs to you.
- We do not use one client's data to serve another, and we do not use it to train models.
If you message a business whose assistant we run
We build and operate automated assistants that answer customer enquiries on WhatsApp and Instagram for the businesses that hire us. The business you messaged is the controller for your message. Adia Solutions runs the assistant on that business's instructions and is the processor.
| Your message | The text you send, so the assistant can answer it. |
|---|---|
| Your first name | As WhatsApp or Instagram supplies it, so replies are not impersonal. We do not ask for it and we do not look it up. |
| A contact reference | An identifier from the messaging platform that keeps your conversation together across messages. |
| The replies | Kept alongside your messages so a member of staff picking up the conversation can see what was already said. |
We do not ask for payment details, health information or identity documents, and the assistant is instructed to hand the conversation to a person rather than discuss anything clinical. You are never obliged to deal with the assistant. Ask for a human at any point and the conversation is handed over.
Who else sees it
We use other companies to run the business. Each sees only what it needs to do its job. None of them are permitted to use it for their own purposes.
| Anthropic | The language model that generates assistant replies. Messages are sent for that purpose and are not used to train their models. |
|---|---|
| Meta | Operate WhatsApp and Instagram and deliver the messages. |
| Our email, calendar and document storage. | |
| Calendly | Meeting bookings. |
| Fireflies | Meeting recording and transcription. |
| Smartlead | Sending and tracking replies to business outreach email. |
| Stripe | Payments. We never see or store your card details. |
| DigitalOcean | The servers our assistants run on. |
We do not sell personal data to anyone, and we do not use it for advertising.
Where it is kept, and for how long
Assistant conversations are stored on a server we control in the United Kingdom. Email, documents and bookings sit with the providers above, which may process data outside the UK under the safeguards their own terms provide.
We keep things while they are useful for the purpose they were collected for, and delete them when they are not. You can ask for yours to be deleted sooner.
Your rights
You can ask for a copy of what we hold about you, ask for it to be corrected or deleted, object to us handling it, or ask us to restrict what we do with it. Email zaakir.adia@adiasolutions.io and we will respond within one month.
If you are not satisfied with how we have handled it, you can complain to the Information Commissioner's Office at ico.org.uk. Where the business you messaged is the controller, you can also raise it with them directly and it will reach us.
Changes
If this policy changes, the date at the top changes with it.